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Articles, Insights & Inspiration

DARIN PERSINGER

Darin Persinger Darin Persinger

Why Q1 Is When Businesses Quietly Lose the Year

Most businesses don’t lose at the end of the year.
They lose it quietly in Q1. 

Not with a dramatic failure. Not with a bad quarter that sets off alarms. They lose it slowly, through distraction, overplanning, and well-meaning activity that never turns into momentum.

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Darin Persinger Darin Persinger

What Does It Mean to Productize Yourself?

Productizing yourself means turning your skills into a clear, repeatable offer—so it’s easier to sell, deliver, and grow—without losing the personal touch that makes your work valuable.

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